Blake's Last Burger
Donald Blake asked MUZE to help spread the word about his restaurant closing to more people as he wasn't sure how to go about doing it aside from the sign he had put on the front of his building. We worked for 2 weeks to push for publicity while also using organic content from the restaurant as marketing across social media platforms.
Goal: To reach more people to announce restaurant closing.
Outcome: 4 local television placements with one in person on-site interview with a notable news personality. 8 news articles that garnered national attention. 2 hours wait on closing day.
1 HBMA Lantern Award - Best Single PR Effort
CURVchella
Kimberly Williams asked MUZE to help spread the word about her plus size shopping expo and networking weekend, and to garner local publicity for the event. We worked for 2 weeks to push for publicity and traction for the event.
Goal: To announce the inaugural event with publicity and excitement from the Plus Size community about future events.
Outcome: 2 local television placements. 2 news articles. Solid foundation for year 2 in August of 2024.New Paragraph
Le Diner en Blanc
Roz Moore of Perfect Touch Promotions asked MUZE to help promote Le Diner en Blanc via the event social media and to bring media and influencers to the event for coverage on the day of.
Goal: To promote event details for attendees and those interested in the following year. To sell available food and wine items. Expand reach and social media following with intention.
Outcome: Influencers attendance with combined reach of over 500,000K. 1200 new followers. Sold out e-store. Increased interest in 2024 event.
AHCBED
After 33 years in operation the Acres Home Chamber for Business and Economic Development is rebranding and has tasked MUZE with developing programming and a brand message that fits their future mission.
Goal: Create programming and build a brand that speaks to an audience of entrepreneurial minded individuals seeking support as they develop and scale their businesses.
Outcome: New Evening business mixer, Farmers Market in development, growth zone system to manage and communicate with membership, major local media placement with Fox 26, working to secure strategic partners and sponsors to support programming.
